PharmaNew is a specialty pharmaceutical commercial partner with deep relationships in gastroenterology, strong market knowledge, and on-the-ground execution across Puerto Rico.
Explore partnership opportunitiesLocal execution for pharmaceutical brands and generics entering or expanding in Puerto Rico.
Long-standing credibility with GI specialists and other key stakeholders in the market.
A U.S. FDA market with concentrated access points and strong potential for efficient execution.
Flexible structures built around brand fit, access strategy, and commercial upside.
PharmaNew has operated in Puerto Rico since 2013, with a strong focus on gastrointestinal products and relationships built directly with specialists, providers, and healthcare stakeholders.
Deep understanding of Puerto Rico access dynamics, provider behavior, and commercial execution.
Clear strength in GI and adjacent therapeutic opportunities where relationships matter.
Designed to support partner needs through licensing, representation, or other commercial models.
Founder of PharmaNew with 30+ years of pharmaceutical leadership experience. Former VP/GM at Sanofi and President/GM at Schering-Plough, overseeing full P&L, commercial strategy, and regional expansion across Puerto Rico and the Caribbean.
Senior pharmaceutical executive with 25+ years of experience in commercial strategy, brand leadership, and market development across Puerto Rico and the Caribbean. Former Brand Leader at Merck and Product Manager at Schering-Plough.
Pharmaceutical veteran with 40+ years of experience in national accounts and managed care. Former National Accounts Manager at Merial (Sanofi), with deep expertise in payer strategy and pharmacy channel management.
Pharmaceutical leader with 25+ years of experience in market access, managed care, and commercial strategy. Former Commercial Director at GSK and Senior Director of Business Development at Best Option Healthcare.
Commercial professional with experience in pharmaceutical sales, marketing, and analytics. Background includes portfolio management and data-driven customer insights, combining strong provider relationships with analytical rigor.
Legal professional with experience in corporate governance, regulatory compliance, and strategic advisory. Currently serves as counsel at Oriental, supporting SEC reporting and enterprise risk matters.
We serve as your boots on the ground — calling on physicians, clinics, hospitals, and pharmacies across Puerto Rico on your behalf.
From promotional materials and CME events to digital campaigns, we execute locally relevant marketing strategies for your products.
We manage relationships with key opinion leaders, formulary committees, and healthcare decision-makers to secure and grow market access.
Transparent performance reporting, sales data, and market insights so our partners always know how their brands are performing.
Navigating the local regulatory landscape, ensuring all promotional activities meet FDA and local agency requirements.
We coordinate with local distributors and specialty pharmacies to ensure product availability and supply chain efficiency.
We have partnered with leading pharmaceutical manufacturers, serving as their dedicated commercial team across Puerto Rico.
We represent a focused portfolio of specialty brands across gastroenterology and vaccines, delivering expert promotion and market access across Puerto Rico.
A bowel preparation solution used prior to colonoscopy procedures, promoted to gastroenterologists and primary care physicians.
A tablet-based bowel preparation for colonoscopy, offering patients a pill alternative to liquid prep regimens.
A nonsystemic antibiotic indicated for IBS-D and reduction of overt hepatic encephalopathy recurrence.
A once-daily prescription treatment for chronic idiopathic constipation (CIC) and IBS with constipation (IBS-C).
A meningococcal vaccine indicated for the prevention of meningitis caused by Neisseria meningitidis serogroups A, C, W, and Y.
An influenza vaccine for the prevention of seasonal flu, distributed to healthcare providers and clinics across Puerto Rico.
Interested in partnering with PharmaNew or want to learn more about what we do? Send us a message and we'll get back to you shortly.
Puerto Rico, USA
info@pharmanewpr.com
(+1) 787-233-8811